Mae Folsom Jacobson
PRODUCT
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Mae Folsom Jacobson hails from Seattle, Washington, where she graduated with a journalism degree from the University of Washington. After a six-year stint as a magazine editor, she moved to Vancouver to complete her Master's Degree at UBC's School of Journalism. Mae loves to swim in the sea, fly kites, and visit art museums. She is particularly interested in feature writing and bringing people's voices to life through vibrant, creative work. She believes there is never a dull day when it comes to telling stories. Mae lives with her orange cat, Cheeto, and is unabashedly obsessed with all things pop culture (yes, even celebrities)!
Discover the future of employee advocacy as it evolves beyond the basics, embracing employee-generated content and the power of AI to create more authentic and diverse messaging for reaching new audiences in the ever-changing social media landscape.
Discover why mental wellness is crucial for a thriving employee advocacy program and learn effective strategies to support your workforce's well-being, enhance creativity, elevate engagement, and project a positive brand image.
Boost customer engagement and foster authenticity with an effective employee advocacy strategy that equips your team with the right tools, content, and training—learn how to extend your reach, increase employee expertise, and build trust with Ghostit's comprehensive approach.
Learn why executive leaders should be active on social media. With 4.76 billion people using social media platforms, engagement, catching the competition, marketing, building credibility and trust, staying current, and demonstrating leadership are all key to success in the C-suite.
Reebok's success in employee advocacy stems from integrating brand values into corporate culture, prioritizing employee messaging for trustworthiness, fostering a fun atmosphere with #FitAssCompany, and emphasizing transparency. This blog offers valuable insights for building and scaling effective employee advocacy programs.
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Discover the key strategies to successfully expand your employee advocacy program on a large scale, from securing executive buy-in and fostering a cultural shift, to preparing abundant and engaging content, addressing global variables, educating your employees, and implementing effective measurement and adjustments, all vital aspects explored in this comprehensive guide.
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Executive leadership plays a pivotal role in driving thriving employee advocacy programs. Learn why their full involvement is essential for embedding the program within company culture, motivating employees, setting clear goals, and signaling significance.
Learn the six essential green flags to ensure your employee advocacy program's success. From brand alignment and engaging content creation to seamless platform training, these are the traits a good agency possesses.
Discover the future of employee advocacy as it evolves beyond the basics, embracing employee-generated content and the power of AI to create more authentic and diverse messaging for reaching new audiences in the ever-changing social media landscape.
Discover why mental wellness is crucial for a thriving employee advocacy program and learn effective strategies to support your workforce's well-being, enhance creativity, elevate engagement, and project a positive brand image.
Adobe leveraged employee advocacy to foster a remarkable workplace culture. Discover the benefits and strategies to build a thriving culture through employee advocacy in this comprehensive blog.
Boost customer engagement and foster authenticity with an effective employee advocacy strategy that equips your team with the right tools, content, and training—learn how to extend your reach, increase employee expertise, and build trust with Ghostit's comprehensive approach.
Amplify your brand's reach and engagement on social media with compelling content for your employee advocacy program. Learn how to incorporate visuals, craft captivating stories, strategically choose platforms, promote employee-generated content, and more tips on creating content that works to drive business growth.
Ghostit is the content marketing agency your business needs to increase its online presence without you lifting a finger.
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