Having come from a long line of successful writers, journalists and editors, it shouldn't have come as a surprise for Mishar to end up a writer — but it did. She loves helping people find their voice and create a solid brand. Her many years travelling and living abroad has given her a unique voice of her own to tell stories of any nature. When she's not creating content, you might find her in the kitchen trying something new. However, she's often on the go searching for the best coffee, the best craft beer, and the best food... All the food.
A continuation of what motivates and engages employees. is your team performing optimally?
While running your business making sure that your employees are engaged and productive is absolutely crucial.
We had a report done on our company culture and thought it would be an interesting look inside Ghostit.
Every companies goal is to be more productive and produce better results, the best way to do that is through hiring and internal changes.
Should you hire full-time, part-time, or bring on an agency with the already built skills.
The way it’s spoken is like company culture is an item that you obtain – you either have it you don’t. But this is hugely far from the truth. You will never not have culture.
Writing great content is hard. Here are the basics to writing great copy so can increase engagement.
We break down whether or not having the price of a product present could affect the chance of it being bought repeatedly by looking at a new research paper.
The first blog post of a new series called Science Digested where we take primary scientific data on consumer behaviour and marketing research and break it down for you to read. Aggressive marketing may have the opposite effect that you want and turn OFF your customers.
Are you a SaaP or a SaaS business? There are some notable differences between the two to remember when creating a content marketing plan. Learn what they are and develop a killer SaaP or SaaS marketing plan that sets you appart.
SaaS businesses don’t operate in the same way as other B2B companies. Because of this, their marketing strategy and tactics need to be different. These are a few things to remember when looking for a digital marketing agency to help your SaaS business.
We all make mistakes. Growing up, those who have come before us share the lessons they've learned so we can avoid some of the same mistakes. Here are seven digital marketing mistakes we want to share to help you avoid a few hiccups.
Tesla is a brand that is directly linked to the future. It's not just electric vehicles; you can learn a lot from them to develop your future digital marketing strategy.
You've likely enjoyed a good Netflix binge, now it's time to binge Netflix's marketing strategy to learn all the tricks.
Google is one of the most well-known search engines on the internet. Part of Google's success is that it meets a need, is user-friendly, innovative, and has a killer digital marketing strategy you could learn from. Take a close look at Google's Digital Marketing Strategies in this post.
Canva has become a wildly successful company in less than ten years! This design behemoth's success is thanks to its digital marketing strategy, branding, and user-centered design. Learn from Canva and use some of these methods in your own branding and content marketing.
Knowing where to start marketing your business in those early days can be tough. There are so many ways to market your service or product. How do you choose what the best option for you is? This article will outline some of the available marketing methods and discuss when they might be a good fit.