An aesthetic website is great, but what if no one sees it? Your website copy is just as important, if not more so, to drive traffic to your landing page and build conversions.
Web content is as important as your website design. It should be fast-loading, catchy, and address all of your clients’ needs — all while ranking for relevant SEO keywords to keep your business competitive and converting. Top-notch SEO web copy takes time to strategize, write, build, and monitor for success.
Optimizes ranking and visibility on search engines
Increased organic traffic flow
Turn visitors from clicks to conversions
Address clients needs
Establish brand presence
Generates leads and creates lifelong customers
Dedicated Ghostit writer
Competitive keyword analysis
Custom, SEO-driven website copy
Branded web page content
Website audit for weak spots
A content marketing strategy tailored to your target audience
AI is changing how we create, post, and engage with content on the internet. To ignore the advances and capabilities of AI is to miss out. That being said, there are ethical ways of using AI and unethical practices to use it. Here are a few ways to streamline and assist your content creation efforts using AI.
Artificial Intelligence (AI) is changing the content creation process. It's an exciting development, but as with any technological advance, it raises ethical and legal questions, as well as concerns about job loss.
Employee advocacy programs can be great for business, but they can also be a great thing for employees! If you want to get more employees involved with your employee advocacy program, make sure they know what’s in it for them. Here are six ways to do just that.
If your social media strategy is lagging, there’s a newer, highly effective strategy businesses have started to utilize for social media: employee advocacy programs.
Immersive experiences can play a crucial role in boosting digital marketing efforts and engaging your followers. Make sure you're creating experiences that not only engage the target audience but also drive conversions.
Sharing third-party content on social media can be a great way to engage with your audience, but it's important to do so in a legal and ethical manner.
An employee advocacy program amplifies your content and builds your brand's credibility. An employee advocacy strategy can help even the largest enterprise company grow and expand its reach and reputation.
Bloomberg remains relevant through its content marketing efforts by delivering end-to-end financial SaaS, enterprise apps, trading platforms, and analytical data. It rules the roost by driving the narrative in print and digital content.
Pay-per-click (PPC) advertising is a way to boost traffic to your website by paying for each ad click. The real question, however, is, "is it worth it?"