Rahul Bhatia
PRODUCT
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If we told you Rahul was Batman, you probably wouldn’t believe us. Regardless of what you think, that is what we call him, although we spell it ‘Bhatman’. In his 9+ years of launching and growing small to medium-sized businesses, he has developed a taste for seeing numbers rise and makes it a priority to ensure growth in all of our clients’ businesses. Have you ever had anyone bring devil sticks to a meeting? Rahul wouldn’t either but he’d show you his moves if you asked nicely.
Discover how a fractional CMO can provide expert marketing leadership without the cost of a full-time executive. Learn about fractional CMO services, their benefits, and how Ghostit can help scale your business with data-driven strategies.
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Creating a successful employee advocacy program on social media requires a well-defined employee advocacy content strategy and a steady stream of high-quality content. Learn some of the best spots to get content ideas for your social media in this blog.
Learn how to create a successful business blog post that informs and converts customers without resorting to annoying sales pitches, including tips such as understanding your audience, creating consistent schedules, and prioritizing quality content.
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Businesses that work with content agencies enhance their content marketing efforts, better understand their brand and customers, capitalize on a content strategy that works, and increase the effectiveness of their SEO efforts.
An employee advocacy program amplifies your content and builds your brand's credibility. An employee advocacy strategy can help even the largest enterprise company grow and expand its reach and reputation.
Bloomberg remains relevant through its content marketing efforts by delivering end-to-end financial SaaS, enterprise apps, trading platforms, and analytical data. It rules the roost by driving the narrative in print and digital content.
The main objective of any great piece of content really boils down to two things: it needs to engage your audience and help drive business. If your content does both these things consistently — mission accomplished. Unfortunately, a lot of companies miss the mark on this objective and are left with content that doesn't serve that purpose.
Knowing who your audience is is vital. By understanding your audience personas, you'll be able to create content specific to their needs for a greater return on investment (ROI).
The best way to create a loyal following on social media is by providing value and content your customers want and need.
A large follower count on social media means nothing if they don't engage with your content. Increase your engagement on social media with these tips.
We reverse engineered how HubSpot promotes their B2B lead capture content and broke it down into a template so you can apply it to your business.
Story telling is at the heart of every Steve Jobs pitch. Learn more about how you can master his pitching ability in this blog post.
We looked at whether the advice "Don't Reinvent the Wheel" is actually good advice.
We take a look at Billion Dollar Companies and learn from how they got their first customers.
Discover how a fractional CMO can provide expert marketing leadership without the cost of a full-time executive. Learn about fractional CMO services, their benefits, and how Ghostit can help scale your business with data-driven strategies.
AI Overviews are transforming the digital marketing and SEO landscape by providing quick, AI-generated summaries directly in search results. While this reduces click-through rates for some queries, it presents new opportunities for content creators. Learn how to adapt your strategy by diversifying traffic sources, optimizing for snippets, and creating engaging content to stay ahead in the evolving SEO environment.
Get your brand noticed this holiday season with a strategic digital marketing plan. Learn how to use organic content, email, and targeted ads to cut through the holiday noise and connect with your audience.
Authenticity in content marketing fosters genuine connections with your audience by prioritizing emotional engagement and relatability over mere keyword optimization, ultimately building stronger brand loyalty and trust.
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Businesses can enhance their social media marketing by learning from influencers to prioritize authentic engagement, leverage data insights, and build genuine connections, moving beyond mere surface metrics to achieve lasting success.
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In my six years with Ghostit, the key content marketing lessons I've learned emphasize the importance of relationships, deadlines, and authenticity. Learn the valuable lessons it's taken me 6 years in the industry to understand.
Discover the undeniable value of content marketing for B2B companies, driving lead generation, conversion, and establishing thought leadership, while also exploring the synergy of employee advocacy to enhance authenticity and credibility in the digital landscape.
Learn how FedEx revamped its content marketing strategy, recycling existing content to cut costs, implementing an ABLE mindset for customer-centric content, and emphasizing communication and alignment across the organization, ultimately boosting revenue by 82%.
Unlock the power of word-of-mouth marketing in the digital realm with our comprehensive guide to leveraging testimonials, influencer partnerships, user-generated content, and employee advocacy in your content marketing strategy.
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