Manika Vig

Paid Ads Specialist

Articles written by
Manika Vig
How to Get More Local Customers Using Google Business Profile

If you run a local business, showing up in Google search results can make a huge difference in driving customers to your store. One of the most effective ways to do this is by optimizing your Google Business Profile (GBP). When done right, your profile can generate more calls, website visits, and in-store traffic.

Top 7 Digital Marketing Trends Every B2C Brand Should Watch This Year

Discover the top 2025 digital marketing trends for B2C brands—and how Ghostit helps you build smarter strategies that lower CAC, boost ROI, and drive lasting growth.

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Airbnb's Content Marketing Efforts

Airbnb is more than a great idea and perfect timing. This company owes a lot of its success to excellent content marketing strategy and digital branding. You can learn how to boost your business by following these examples.

How to Build a Marketing Process in 5 Easy Steps

Understand how to build and implement a marketing process that sticks.

B2B Lead Generation: HubSpot’s Step-by-Step Guide to Promoting Lead Generating Content

We reverse engineered how HubSpot promotes their B2B lead capture content and broke it down into a template so you can apply it to your business.

How to Pitch Like Steve Jobs

Story telling is at the heart of every Steve Jobs pitch. Learn more about how you can master his pitching ability in this blog post.

No Distribution? No Organic Reach? Your Content is Only as Good as Your Strategy

Are you doing enough for your content distribution? Probably not.

Is the Advice “Don’t Re-Invent the Wheel” Accurate? – A Tip for New Entrepreneurs

We looked at whether the advice "Don't Reinvent the Wheel" is actually good advice.

From 0 to Hero – How Billion Dollar Companies Made Their First Dollar

We take a look at Billion Dollar Companies and learn from how they got their first customers.

Grow Your SaaS Company: Part 2 – Using Existing Tools You Don't Know About

Have a SaaS product? Don't know where to start with increasing leads and growing revenue? I talk about how you can leverage already existing tools out there for acquiring new customers.

Grow Your SaaS Company: Part 1 – Using Tools You Already Have

Learn from our failures and take advantage of this guide to growing your SaaS company