Rahul Bhatia

Co-founder of Ghostit

Rahul Bhatia

TCB Specialist

If we told you Rahul was Batman, you probably wouldn’t believe us. Regardless of what you think, that is what we call him, although we spell it ‘Bhatman’. In his 9+ years of launching and growing small to medium-sized businesses, he has developed a taste for seeing numbers rise and makes it a priority to ensure growth in all of our clients’ businesses. Have you ever had anyone bring devil sticks to a meeting? Rahul wouldn’t either but he’d show you his moves if you asked nicely.

Articles written by
Rahul Bhatia
Where Do You Get Social Media Content Ideas For Your Company's Employee Advocacy Program?

Creating a successful employee advocacy program on social media requires a well-defined employee advocacy content strategy and a steady stream of high-quality content. Learn some of the best spots to get content ideas for your social media in this blog.

How to Build a Successful Blog for Your Business

Learn how to create a successful business blog post that informs and converts customers without resorting to annoying sales pitches, including tips such as understanding your audience, creating consistent schedules, and prioritizing quality content.

Why You Should Be Working with a Content Agency

Businesses that work with content agencies enhance their content marketing efforts, better understand their brand and customers, capitalize on a content strategy that works, and increase the effectiveness of their SEO efforts.

Creating an Employee Advocacy Content Strategy For Larger Enterprise Companies

An employee advocacy program amplifies your content and builds your brand's credibility. An employee advocacy strategy can help even the largest enterprise company grow and expand its reach and reputation.

Dissecting Bloomberg’s Content Marketing Efforts

Bloomberg remains relevant through its content marketing efforts by delivering end-to-end financial SaaS, enterprise apps, trading platforms, and analytical data. It rules the roost by driving the narrative in print and digital content.

5 Reasons Why Your Content Isn't Converting

The main objective of any great piece of content really boils down to two things: it needs to engage your audience and help drive business. If your content does both these things consistently — mission accomplished. Unfortunately, a lot of companies miss the mark on this objective and are left with content that doesn't serve that purpose.

Audience Personas & How to Create Content For Them

Knowing who your audience is is vital. By understanding your audience personas, you'll be able to create content specific to their needs for a greater return on investment (ROI).

How to Give Value in Your Social Media Posts

The best way to create a loyal following on social media is by providing value and content your customers want and need.

How to Engage Your Followers On Social Media

A large follower count on social media means nothing if they don't engage with your content. Increase your engagement on social media with these tips.

B2B Lead Generation: HubSpot’s Step-by-Step Guide to Promoting Lead Generating Content

We reverse engineered how HubSpot promotes their B2B lead capture content and broke it down into a template so you can apply it to your business.

How to Pitch Like Steve Jobs

Story telling is at the heart of every Steve Jobs pitch. Learn more about how you can master his pitching ability in this blog post.

Is the Advice “Don’t Re-Invent the Wheel” Accurate? – A Tip for New Entrepreneurs

We looked at whether the advice "Don't Reinvent the Wheel" is actually good advice.

From 0 to Hero – How Billion Dollar Companies Made Their First Dollar

We take a look at Billion Dollar Companies and learn from how they got their first customers.

Grow Your SaaS Company: Part 2 – Using Existing Tools You Don't Know About

Have a SaaS product? Don't know where to start with increasing leads and growing revenue? I talk about how you can leverage already existing tools out there for acquiring new customers.

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How Employee Social Media Advocacy Programs Can Drive Business Growth

If your social media strategy is lagging, there’s a newer, highly effective strategy businesses have started to utilize for social media: employee advocacy programs.

Immersive Experiences and Digital Marketing Strategies

Immersive experiences can play a crucial role in boosting digital marketing efforts and engaging your followers. Make sure you're creating experiences that not only engage the target audience but also drive conversions.

How to Share Third-Party Content on Social Media

Sharing third-party content on social media can be a great way to engage with your audience, but it's important to do so in a legal and ethical manner.

Creating an Employee Advocacy Content Strategy For Larger Enterprise Companies

An employee advocacy program amplifies your content and builds your brand's credibility. An employee advocacy strategy can help even the largest enterprise company grow and expand its reach and reputation.

Dissecting Bloomberg’s Content Marketing Efforts

Bloomberg remains relevant through its content marketing efforts by delivering end-to-end financial SaaS, enterprise apps, trading platforms, and analytical data. It rules the roost by driving the narrative in print and digital content.

How Can PPC Ads Help Your Business? (Simplified)

Pay-per-click (PPC) advertising is a way to boost traffic to your website by paying for each ad click. The real question, however, is, "is it worth it?"

Valentine’s Day Content - Is It Worth It?

Could putting effort into Valentine's Day marketing help your business increase conversions? Here are a few ideas for optimizing holiday messaging this holiday season.

What You Can Learn From Facebook’s Marketing Strategy and Successes

Thanks to impressive digital marketing and content strategies, Facebook has secured itself at the top of the social media race. Here's what you could learn from them:

The 8 Best Content Marketing Books You Need to Read

Looking for a solid reading list to improve your content marketing and branding knowledge this year? These are the 8 books that will change the way you look at digital marketing and content.